03/06/2017 - Is Snapchat Good for Advertisers?
With all the hype surrounding Snapchat, you'd think it would be the ideal platform for advertisers, right? Think again. New data on the efficacy of Snap ads shows otherwise. Santy's Senior Content Manager, Hannah Tooker, shares her advice on advertising with Snapchat.
11/03/2016 - Transparency is key
Not all agencies are completely open and honest with their clients about their media practices. Our Integrated Media Supervisor, Nicole Luna, explains how if agencies are not transparent with their clients, they are at risk of losing them.
10/06/2016 - The Evolution of Television—an Advanced TV discussion
Despite what you may have heard, TV is still a medium with a strong, broad reach. Here, we give our recommendation on how to capitalize on the latest avenues available for more efficient TV media targeting.
04/07/2016 - Santy Showcase: Pocky in Times Square
We had a last-minute opportunity to create a Times Square video billboard for one of our favorite clients, Pocky. We do some of our best work under pressure, and we couldn't be prouder of how it turned out.
02/12/2016 - Santy Reviews: Super Bowl 50 Ads
Forget all the professional athletes, the Super Bowl is the place for the biggest brands to flex their financial muscles and produce the best, most visceral content that still appeals to all of America. Some of our brightest gave their take on what worked and what didn't.