Senior Media Planner/Buyer

Position Summary

We’re Santy and we’re in the business of unexpected ideas. If you’re interested in working with large recognizable brands, then you’ve come to the right place.

We are seeking a smart, motivated Media Planner and Buyer to work on some really cool stuff. If you’re energetic, quick on your feet and ready to work with a dynamic group, we want to hear from you.


  • Research, develop, plan and execute media for all existing clients
  • Present media plans to account management personnel and clients
  • Gather, organize and present competitive research, media trends and spending data
  • Collaborate with Account Service, Social Media, Digital and Creative teams to ensure our client’s campaigns are truly integrated
  • Maintain effective relationships with clients and associates
  • Request television avails and generates initial rating estimates with Smart Plus
  • Responsible for negotiating media and added value for all clients
  • Analyze and write rationale for any over or under delivery
  • Evaluate sponsorships and media opportunities based on targets, objectives, and desired outcomes for all campaigns
  • Analyze proposals, negotiate and monitor all digital campaigns through third party tracking (i.e. Media Mind, DFA, etc.)
  • Manage digital reporting on a client need basis
  • Manage all paid search campaigns through Google AdWords
  • Execute all paid social ads (Facebook, Twitter, etc.)
  • Act as liaison between media vendors and the agency
  • Resolve billing discrepancies as needed
  • Assist in training Media Assistants in media buying
  • Attend individual media presentations and/or industry presentations to keep current with industry changes
  • Develop unexpected ideas that are the essence of who we are and help our clients achieve their advertising goals and objectives


  • Minimum 4-5 years of media planning/buying experience; agency experience strongly preferred
  • Initiative to jump in “feet first” and hit the ground running
  • Ability to communicate messages quickly, effectively and intelligently, both written and verbal
  • Strong mathematical abilities and attention to detail
  • Ability to multi-task and keep others on track
  • Proficiency in SmartPlus, SQAD, SRDS, Kantar, Google Analytics, Google AdWords and 3rd party ad servers
  • Strong presentation skills preferred
  • Support other planners/buyers with account management
  • Expertise in the Phoenix/Southern California markets preferred
  • Bachelor’s degree with an emphasis in marketing, advertising, communications or related field
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