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Santy Integrated

8700 E. Via De Ventura
Ste #215
Scottsdale, AZ 85258

contact@santy.com

SANTY IS NOT FOR:
THE PLAY-IT-SAFERS
THE FOLLOWERS
THE NAYSAYERS

Unexpected.
That’s a term you hear a lot at Santy. Because the sole reason for our existence is to uncover – or invent – unanticipated ways to get at the core of what makes people care about your brand. Our ultimate goal? To take your audience from being interested, to being in love. Here, we take pride in being instigators, willing and able to use every available tool in today’s dynamic media landscape to encourage tangible, meaningful, powerful connections between your customers and your brand. At Santy, unexpected is what we do. We’re not for everyone, but we could be for you.

IS SANTY FOR YOU?

At Santy, we’re unapologetic about being straight shooters. And frankly, why would you want anything else? We’ll tell you with no reservations what we believe is right for your brand, leaning on decades of marketing experience across every imaginable sector of the business landscape. Check out the bios of our seasoned team members here.

Expect us to question you, challenge you, and invite you to try things you’ve never tried before. From that, you will gain a true partnership built on mutual respect that delivers results.

So, is Santy for you? Let’s start the conversation.

WE ARE FOR:
HOSPICE OF THE VALLEY

Hospice of the Valley has had the privilege of working with the Santy Agency over the last 20 plus years. The Santy team has assisted Hospice of the Valley with many marketing endeavors over the years. Santy has helped us with branding and design ideas as our message has continued to evolve. They have helped us to produce and create our heartfelt television commercials over the last few years, which have been very well received by the community. In addition, they have assisted us with our print and billboard concepts and design. This professional team has demonstrated passion and dedication around our mission and it shines through in their creative ideas.

They have a great understanding of the overall marketing environment including the social media aspects of marketing. Under Dan’s leadership we have had a great working relationship with the Santy Agency and we highly recommend them. If you have any questions, please call me at 602-530-6946.

Deborah Shumway | Associate Executive Director
Hospice of the Valley

WE ARE FOR:
NORTHRUP GRUMMAN

I came to Santy looking for help. I had landed a large corporate client with a complex set of communications challenges and opportunities. I needed an advertising agency that was large enough to provide a full range of services; small enough to be nimble and flexible in the delivery mode; creatively diverse enough to align its output to a traditional corporate culture, while still keeping that output fresh and innovative; and sufficiently well-established to earn instant credibility with my client.

From the outset, it was obvious that Santy had all those attributes, but I soon discovered that I had gained much more. The Santy team immediately demonstrated a commitment to understanding my client’s goals and aspirations by attempting to understand the corporate culture, inside and out. I soon came to appreciate that – while I had come looking for a vendor – what I had actually found was a partner; with an ‘art-of-the-possible’ approach to overcoming challenges and developing opportunities. It just doesn’t get much better than that.

Lawrence Moore | Lead Strategist
Lawrence Moore & Associates

WE ARE FOR:
PARADISE BAKERY & CAFE

We value our close working relationship with Santy Integrated. The employees of Santy go well beyond the normal call of duty. The team is professional and prompt and the service is excellent. No request is too large and they respond quickly to changing project requirements. This team provides great insight and has brought experience to each of the projects. The nature of our business always has our projects on extremely tight deadlines and this has not been a problem for Santy Integrated. They understand the needs and develop a plan that fits both parties well.

Santy Integrated understands what we need to communicate our message to the community. Taking care of customer needs, top quality results and great customer service – this is everything we were looking for in an agency.

I can definitely say that we would recommend Santy Integrated to anyone. They are one of the most insightful and strategic teams with whom I’ve partnered. Our working relationship has been an enriching experience.

Louie Kizis | Director of Marketing
Paradise Bakery & Cafe

WE ARE FOR:
PETER PIPER PIZZA

I was offered the opportunity to join a struggling Peter Piper Pizza as Chief Marketing Officer a little more than two years ago. The most important decision I had to make at that time was to retain or replace the advertising agency. After careful consideration of our numerous available options, we decided to switch our account to Santy Integrated, which has turned out to be a fantastic decision. We basically chose Santy Integrated for two main reasons. The first was because, unlike many agencies who claim to understand brand strategy yet really specialize only in advertising, Santy Integrated understands brand strategy and the requirements to correctly manage brands to achieve their full potential. The second reason was that they listen carefully and challenge us respectfully in order that together we achieve our objectives. They’ve been a great strategic partner and have already helped us achieve our highest weekly Average Unit Volume/AUV of comparable store revenues in our brand’s thirty-eight year history as part of a still unbroken streak of ten consecutive four-week periods of comparable store revenue growth. If you’re looking for an agency partner to help you achieve and exceed your objectives in this very challenging business environment, you really need to look no farther than Santy Integrated. You’ll be happy with your decision to work with them.

Charles Bruce | Chief Marketing Officer
Peter Piper, Inc.

I HIRE SMART
PEOPLE & GET
OUT OF THE WAY...

Predict the Future

"Politicians will lie, bread will be more expensive, and I will send my robotic car to the store for coffee."

Dan Santy

President/CEO

For almost 30 years, Daniel T. Santy has been creating unique integrated marketing communication plans for a wide array of clients. After founding Santy Integrated in 1991, Dan and the firm were pioneers in digital, as he saw the coming potential and impact of the technology shift. A long-time student of consumer behavior, Dan's expertise is based on understanding people's motivations, emotions and buying trends. All for the sole purpose of creating relevant strategy that produces break through creative. (See Godzilla)

Client Experience:

Dial Corporation, Northrup Grumman, Baja Fresh, McDonald's, ColdStone Creamery, Poore Brothers

Predict the Future

"tacos and bacon
will still be cool"

Mark Hayden

Digital Director

With a focus on usability and social intelligence, Mark is a digital wizard with an entrepreneurial spirit. He takes great pride in leveraging technology to unhinge the door of impossibility and translate the language of the nerds into a refined marketing strategy. His desire is simple: work with passionate people and create cool s#@t.

Overcoming complex challenges through the use of technology is his passion; the ever- changing media landscape, his drive; and his ability to quickly self-educate and adapt, his greatest asset.

Client Experience:

Nike, Hershey's, Panera, Paradise Bakery, Peter Piper Pizza, Starwood, NBA (Phoenix Suns), Coca Cola, Quaker, Kraft

Predict the Future

"Sound strategies will continue to bring success and I will commute on a hoverboard"

Holly Parlette

Account Supervisor

Holly knows her stuff. She’s a native Arizonan, an alumna of Arizona State University, and a self-proclaimed advertising nerd. As a child, Holly seemed to care just a little too much about TV commercials, billboards and end-of-aisle displays. You might say she was destined for success in the ad industry. A true champion for her clients, this multi-talented marketing dynamo has a rare combination of experience in both account management and media planning and buying. She has an uncanny ability to juggle multiple projects, and is a whiz at identifying new and exciting opportunities for brands.

Client Experience:

Peter Piper Pizza, Paradise Bakery, NextCare Urgent Care, Arizona Lottery, Thunderbird School of Global Management, Scottsdale CVB, AZ Office of Tourism, MidFirst Bank, Culligan Water, Casino Arizona, Arizona Secretary of State, Arizona Meth Project

Predict the Future

“There might be eyeball scanners, but technology can't change the timeless taste of a margarita.”

Maria Dillon

Account Manager

If you want something done fast, right and well, Maria Dillon is the perfect gal for the job. Her big brand experience, take-the-bull-by-the-horns tenacity, and quick wit makes Maria the perfect addition to the Santy team. Clients trust her. Creative people flock to her. Lazy slackers can’t stand that she works so hard. And if she’s cooking something in a crockpot, you know it’s gonna be good.

Client Experience:

Dr Pepper Snapple Group (Dr Pepper, 7UP, Sunkist, Canada Dry, Squirt, Sun Drop, Snapple, Vernors, Mr & Mrs T’s, Hawaiian Punch); Hormel; Green Mill Restaurants and Bars, Krispy Kreme, Budget Blinds, Max Muscle, Pure Barre, Primrose Schools, Seattle’s Best Coffee, Peter Piper Pizza and many more

Predict the Future

"Meet George Jetson dee-dee-do-do"

Johanna (Joey) Brandt

Digital Art Director

Joey Brandt is a prime example of Dan’s infamous ability to discover smart, talented people. After earning her B.A. in graphic design from Eastern Michigan University, she cut her teeth as an art director for iSPY magazine. Craving a new adventure and fresh professional challenges, Joey moved to Phoenix to focus on digital design and front-end development. Her natural ambition, can-do attitude and obvious passion for her work make her a perfect fit for the Santy team.

Client Experience:

Peter Piper Pizza, Paradise Bakery and Cafe, Harvest Snaps, Catholic Education Arizona, Carefree RV Resorts, Baumans Xtreme Training, Lee Lee International Supermarket, Eastern Michigan University, iSPY Magazine, Bivouac, Aubrees, Pub13, Lakeshore

Predict the Future

"Robotic assistants and computerized closets, like on Clueless"

Amanda Fellows

Account Coordinator

A born-and-raised desert-dweller, Amanda joined Santy right out of Arizona State University, where she earned a bachelor's degree in marketing. Now two years into her tenure at the agency, Amanda has quickly become an expert in social media strategies and account management. She thrives in Santy's fast-paced, entrepreneurial atmosphere, acting as dedicated support for both clients and colleagues.

Client Experience:

Peter Piper Pizza, Paradise Bakery and Cafe, Northrop Grumman, Hershey Hotels and Resorts, Benchmark Hospitality, and NextCare Urgent Care.

Predict the Future

"Like a well-sealed Twinkie, good
ideas have no expiration date."

Bret Koehler

Creative Director

From home improvement to healthcare to retail and everything in between, Bret has big brand experience that spans a wealth of industries across all media. After 14 years on the agency side as a writer and creative director, he turned his attention to directing and producing commercials, and web content for a variety of clients in packaged goods, pharmaceutical, retail, and the recording industry. Always staying in step with new technology and how it affects the industry, Bret firmly believes the changing media landscape is not something to be feared, but embraced offering marketers exciting, interactive new ways to engage consumers in a two-way conversation about brands and their roles in peoples' lives.

Client Experience:

Tresemme, Dunkin Donuts, Albertsons, Cub Foods, Bona, VIBE magazine, Bloomingdales, BCBS, John Deere, Toro, Andersen Windows, Breathe Right, Frigidaire, Domino's, KMart, Chex Mix, Nature Valley, Betty Crocker, Pop Secret, Gardettos, Land O'Lakes, Sony, Warner, Atlantic, Motown, Columbia, Def Jam

Predict the Future

"IT WON'T MATTER THAT
I NEVER HAVE CASH... BECAUSE ILL PAY FOR EVERYTHING WITH MY FINGERPRINT."

Juliana Gonzalez

Senior Art Director

Juliana began her advertising career as a creative intern during college while pursuing a degree in Psychology at Arizona State University. After graduating, she quickly used her passion for understanding consumers and her creativity to become one of the Valley's most promising Art Directors. During her tenure at Santy, she has managed photo shoots, developed award-winning creative and produced fully-integrated campaigns for clients such as Phoenix Children’s Hospital, Cold Stone Creamery, Dial, The Foundation for Blind Children, Northrop Grumman, Peter Piper Pizza and Paradise Bakery and Cafe.

Client Experience:

Phoenix Childrens Hospital, Casino Arizona, Peter Piper Pizza, Northrup Grumman, Dial Homecare division, Cold Stone Creamery, Vestar, DMB, Paradise Bakery

Predict the Future

"Santy figures out how to put "integrity" into "integrated" and becomes the first-of-its-kind agency that works well with others."

Scott Buckley

Founder and Principal at Buckstarter, Formerly EVP Global Director at Saatchi & Saatchi (19 YRS)

Scott is a brand builder and innovator. Scott has worked on some of the world's biggest and most prestigious brands - Cheerios, Folgers, Coca-Cola, Quaker Oatmeal, Excedrin, Nestle Cereal and Milk Bars, and - his favorite - Buckley's Cough Mixture. Scott has also created brands such as GoGurt, Trix Yogurt, and 'Chip the Wolf' for Cookie Crisp Cereal. Scott frequently partners with Santy for assignments when in need of cutting edge social branding and analytics - trusting them to make whatever he's doing, better.

Client Experience:

WORKED WITH: Cheerios, Folgers, Coca-Cola, Quaker Oatmeal, I Love New York, Slipknot, McGruff and the Crime Dog, Excedrin, Nestle Cereal & Milk Bars, and Buckley's Cough Mixture. CREATED: GoGurt, Trix Yogurt, 'H E Buddy' for HEB Supermarkets, and 'Chip the Wolf' for Cookie Crisp Cereal.

Predict the Future

"Missing"

Lynn Borushko

MISSING

MISSING

Client Experience:

MISSING

Predict the Future

"The world will be MINE...MINE I TELL YOU!"

Jena Coolidge

Account Coordinator

A recent journalism graduate of Texas State University, Jena’s writing and reporting experience offers her clients reliability, attention to detail, deadline driven management, and exceptional verbal and written communication skills. She is an early adopter to everything technology and an expert in researching statistical data relevant to her projects. Jena is constantly asking questions and pushing the envelope. Not scared to take risks, Jena’s mantra is simple: “Why not go out on a limb. That’s where the fruit is.”- Mark Twain.

Client Experience:

Calbee Harvest Snaps, Peter Piper Pizza, Catholic Education Arizona

Predict the Future

"Starbucks better deliver and Twitter will still rock!"

Bailey Carlin

Social Community Manager

With coffee in her veins and her iPhone permanently glued to her hand, Bailey is quickly making her mark on the social media world. Bailey comes to us after climbing from an intern position to a department manager in just one year at a previous agency. Bailey is also a recent graduate from Arizona State University and has the drive to exceed expectations. Her past clients have always enjoyed working with her and respect her passion and social media expertise. She pushes herself to be innovative in her work no matter how many tweets it takes to get there.

Client Experience:

Hilton Hotels, Westin Hotels and Resorts, Plaza Hotels, Courtyard Marriott, SanTan Volkswagen, Arrowhead Honda, Shamrock Foods, Goodwill of Central Arizona

Predict the Future

“No need to predict the future…I’ve invented time travel. Cant’ give specifics because it will disrupt the space-time continuum.”

Alex Berger

Digital Strategist

Alex is a self-proclaimed Renaissance man. And while we don’t know exactly what he means by that, we do know one thing: Alex knows digital strategy, and he knows it well. He’s a modern day virtuoso when it comes to analyzing OpenGraph API, launching strategic mobile campaigns or building relationships between brands and consumers in the digital space. With a degree in strategic advertising, experience in driving social conversation, and a firm belief that chivalry is not dead, Alex proves that passion, thoughtful strategy and good ol’ fashioned risk taking are the keys to success.

Client Experience:

Mike’s Hard Lemonade, Woodchuck Hard Cider, Beech Nut, Miller, Medicine Shoppe, Inc., Peter Piper Pizza, Calbee North America

Predict the Future

"The future's looking bright—you gotta wear shades!"

Nicole Shaffer

Senior Media Planner/Buyer

Simply put, Nicole knows how to move...on the dance floor, and across the constantly evolving media landscape. She spent half her life fueling her passion for dance with studies in tap, jazz, ballet, hip-hop and contemporary dance. Then she added a whole new style to her repertoire: media. Between pirouettes and jetés, she earned degrees in Advertising and Public Relations from Northern Arizona University. Eight years later, her portfolio includes a long list of satisfied clients. She’s a self-proclaimed media “jack of all trades”, an obsessive traveler, an avid football fan and yes, she still knows how to boogie.

Client Experience:

McDonald’s, PacifiCorp, Bureau of Tobacco & Chronic Diseases, Arizona Office of Tourism The GRAMMY Museum, Discount Cab, Grand Canyon University

Predict the Future

"I will know the future has arrived when I can teleport."

Olivia Gentile

Public Relations Specialist

Olivia spent nearly 17 years of her life on the ice-skating rink, and as you may imagine, this former figure skater had no problem gliding onto the Santy team. A native of Michigan and alumna of Michigan State University, Olivia moved to Phoenix to start her career in public relations. A little less than two years at her previous agency allowed her to work on and manage six accounts in a variety of industries including: sports, healthcare, nightlife, event and entertainment. During this time she produced large scale press conferences, implemented grand opening campaigns and secured day-to-day media coverage for her list of clients. In a typical day, she'll write a handful of press releases, coordinate an event, secure a broadcast segment, and oh yeah, she can land a double axel.

Client Experience:

Bauman’s Xtreme Traning, Harvest Snaps, Peter Piper Pizza, Arizona Rattlers, Select Sports Group, Studio B Smiles, Rock The Block! Chandler, Gypsy Bar

Predict the Future

"Indiana Jones will still be the best ride at Disneyland."

Audrey Hirschl

Social Media Apprentice

On the weekends, Audrey is one with nature. How do we know? Because she’s addicted to documenting her camping and hiking excursions via Instagram, Twitter and Facebook. But what else would you expect from someone with degrees in photography and advertising, plus a minor in graphic design? On weekdays, Audrey’s penchant for sharing her adventures is a big benefit to our clients in the social media realm, as she’s always finding fresh new ways to get the word out.

Client Experience:

Paradise Bakery & Cafe, Peter Piper Pizza, Harvest Snaps

Predict the Future

"An intellectual says a simple thing in a hard way. An artist says a hard thing in a simple way." - Charles Bukowski

Paola Flores

Jr. Designer

Design was more or less an accident for Paola, but it certainly turned out to be a happy one for us. Growing up, she was convinced she was destined for a career in medicine or law – until she happened to drop into an open house hosted by the Art Institute of Phoenix. She left so inspired to “create” that she decided to ditch science and criminal law for colors and fonts. Clearly, Paola isn’t afraid to try something outside her comfort zone, which is why she’s a perfect fit for Santy and our clients.

THE BEST WAY TO
PREDICT THE FUTURE
IS TO CREATE IT.

We are creators, educators, engineers & explorers
thriving by challenging the ordinary. Our fuel: caffeine.
Our edge: passion. Our advice: evolve or die.

We are Santy & we’re just warming up…